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Food & Beverage

Sweet success

The chocolate making firm was is the perfect addition to our portfolio

started by Mary Ann O’Brien who, of products for the travel retail industry.
having recovered from a debilitating Our assessment of the market tells us

illness in the early 1990s, retailers are increasingly looking for
discovered a passion for all products with gifting quality and Lily

things chocolate and honed O’Brien’s products, with their beautiful
S
her chocolate-making skills packaging hit the bullseye.”
among world class chefs Jason Popplewell, Commercial

and chocolatiers in Director, Lily O’Brien’s, said: “We are
weet success is
both South Africa and constantly striving to take Lily

being celebrated at Macintyre Europe before starting her own O’Brien’s to new markets and this latest
Scott Xtra (MSX), a specialist in
enterprise from her Kildare kitchen
partnership with MSX will allow us to

bonded warehousing and bespoke in 1992.
penetrate a new frontier in travel
services for the travel retail industry The company now sells worldwide
retail.”

including cruise ships and ferry and is listed in many UK supermarkets MSX’s two-year contract comes hot
operators.
and in February launched a new travel on the heels of its deal with Churchill’s

For the company, based in retail exclusive range, which includes a Confectionery last year and represents

Southampton, UK, has been appointed number of their best-selling collections.
another step in its ambitious plan to
travel retail distribution partner by Irish bring onboard more brands and travel Nicola Ridges-Jones, Managing
retailers.
confectionery company Lily O’Brien’s.
Director of MSX, said: “Lily O’Brien’s
I

2014 Issue 61 The SHIP Supplier 29