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ISSA and Ship Supply News
Seven Seas unveils new name and strategy
the EMS preix, symbolic of the 2006 this relects the new direction of the
acquisition of Eitzen Marine Services.company, which is built on supporting
“Our new brand is a relection of the customers through a suite of integrated
changes we were making to the company maritime solutions allowing them to
over the past year and this is in line with focus on running their businesses.
what our customers have been asking In order to do this, Seven Seas has
for,” said Mr Rosenkrands, who took the now separated its portfolio of services
helm of Seven Seas a year ago.into ive areas – the core business of
“What they have been asking for Seven Seas Ship Supply; Seven Seas
is for us to put together a strategy Marine Spares; Stromme cleaning
to position Seven Seas as the most solutions – the company’s cargo hold
innovative, agile solutions-driven and vessel cleaning division; Wave
concierge in the maritime industry.Shipping – which adds port agency
He said Seven Seas was committed services to Seven Seas’ portfolio; and
to changing the way that buyers and Cubisol – Maritime IT Solutions.
suppliers do business with each other – “With this broader suite of products
S
even Seas announced its new name reducing transaction costs and ensuring and services across an expanded
and its new business strategy the maritime supply chain operates with global network, we further strengthen
recently, with Chief Executivecomplete transparency.our brand promise which is to be the
Oficer Lars Rosenkrands (pictured) “The brand is built around our new concierge of ports – the service partner
saying it was a “very exciting time” for wave logo which is not only symbolic of which is capable of arranging anything,
the global maritime services group.the maritime industry, but also displays anytime and anywhere, on time and
The company, which is elements of the Yin and Yang philosophy, within budget. We are certain that these
representing the interconnected world changes will provide not only growth
headquartered in Dubai since being
acquired by the Supreme Group last in which we operate.”for the company but, importantly, also
June, was previously known as EMS The company also has a new tag enhance the service experience for our
Seven Seas but it has now droppedline ‘Keeps you sailing’ and he saidmany customers around the world.” u
New ship supply company
launched in Istanbul
A
quality marine products.new ship supply company has The newly-opened ofice will
It is said that the regional expansionbeen launched in Istanbul, provide ship supply services to vessels
of NBS will allow the company to Turkey by ISSA member calling at all ports on the territory of
consolidate sourcing and purchasing Navibulgar Services (NBS), which Turkey. Leveraging on NBS’s expertise
activities of the branches and by doing already supplies in the Black Sea in procurement for the maritime sector,
so will offer cost savings to clients in all region through its offices in Bulgaria the new branch will cover the full scope
serviced destinations. uand Romania.of provisions and stores offering high
The SHIP Supplier Issue 66 2015 41